shopping in Pakistan
Electronic commerce has become a 100 billion dollar industry with a growth discounted group buying websites slowly paving their way into the global community. Discount portals like Groupon took hold of the traditional shopping norms of the society and replaced them with new internet shopping trends.
Online shopping in Pakistan also became a known phenomenon as the IT industry structured. The customers in this ubiquitous virtual space received an interactive experience of shopping in Pakistan as the online merchandise became affordable. This trend of shopping in Pakistan helped in making an equal playing ground for both consumers and suppliers where neither is on a more demanding or commanding position.
Groupin.pk, akin of Groupon, emerged as the hot topic in this age of immense online trading and became the very first portal for discounted shopping in Pakistan. This online venture offers items from branded merchants to the public available at economical rates. Thus by the use of social technology, the concept of collective shopping in Pakistan was brought to life by Groupin.pk.
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